Monday, September 24, 2012

Market Research for Your Small Biz

SizeUp is a new online tool from the U.S. Small Business Administration (SBA) that helps small business owners research data and analytics to start or grow a business. Use it to identify new customers and compare your performance against other businesses in your industry with data collected from hundreds of private and public sources.  

The SizeUp tool provides data analysis in three key ways:
  • Benchmarking an existing business to see how it sizes up by comparing performance to all other competitors in the same industry;
  • A mapping feature to see where customers and suppliers are located; and
  • Finding the best places to advertise by choosing from pre-set reports to find areas with the highest industry revenue and the most underserved markets. Custom demographic reports can also be created.
Try it out at

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Funded in part through a cooperative agreement with the U.S. Small Business Administration.